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Serving Over 20,000 US Medical Transcriptionists

Running out of marketing ideas. sm

Posted By: NMT on 2007-01-11
In Reply to:

I've sent letters and brochures. Is there any other way to market this business? Don't have a lot of time for cold calls. If I send the same stuff over and over, I'm afraid they'll throw it in the trash and I will not have gotten their attention. Any suggestions are appreciated.


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Marketing Ideas
Hi, I am in the process of searching for my own accounts as well. may I ask what sort of information you put into your brochure? Also, I have built a website and have it being hosted by my ISP, but how do you go about having it searchable through Yahoo and Google? I am just curious, as I need to expand my searchability. Your help would be greatly appreciated.

thanks. Kathy
Has anyone ever tried those multilevel marketing businesses such as Fortune Hi-Tech marketing...sm
My friend wants me to sign up...she is making about $2000 a month now but working quite hard at it.  My husband claims it is like a pyramid.  I just don't know. I wondered if any of you have had personal experience with this type venture.  TIA
In general business're running slower than usual but running. NM
nm
Marketing

I do brochures, flyers and postcards.  I mail out using a list I have.  I also have accounts in several of the large medical buildings by hospitals and I will often go from floor to floor giving out my information. I have gotten a 20 to 25% reply so it works.  Since I have been in this for 15 to 20 years now a lot more comes from word of mouth but when I started out I just sent out information about my service.


E-mail me if you want more specifics.  Patti


It is all about marketing and sales. Looks like they have your $$
x
Need advice on marketing.
Got a call from a doctor. I have a questionnaire that I use to ask questions. Then I gave him the rate over the phone and included a proposal and brochure which I faxed to his office.

I did this before and nothing happened. I'm worried I gave out information prematurely. Am I doing this right?
Writer and PT marketing consultant
z
See message - marketing own accounts
Make up a brochure/flyer -- very simple stating what you will offer and for what price and send out or take around.  Be prepared to do tapes or digital.  Lots of info on here about that.  Be acceptable to pick up and deiver or send via FTP.  Do mass mailings to MD's, DO's chiropractors, oral surgeons, vet's, etc. or concentrate in the area where you want the account and do it every 4-6 weeks.  Network via local chapters of MT's, MA's what you have available.  But be prepared to know it can take several months to get a bite and sometimes longer.  You need to be in the right place at the right time.  If hospitals have their employee newspaper see if you can place an ad.   But it sometimes takes mass marketing to get that first account.   Good luck.
multi-level marketing nm
fff
Isn't network marketing another name for Amway?
xx
Any MTSO's out there willing to give marketing advice?

I have been transcribing for 6 years and want to get my own accounts.  What is the best way to do this?  Any info would be great! Thanks


Amway, Quixstar & Network Marketing
First let me tell you that there is nothing wrong with Network Marketing and that it's a wonderful business to be in.  The best advice I can give is first of all, research several companies and see what their compensation plans are.  I would NOT sign up based on someone feeding me a bunch of hype.  Also, look for a product that you can believe in.  Next, check out the company.  Just as it is done here, everyone is checking out all the companies before they get in.  Make sure that the company is founded and operated on sound ethics and business practices.  As for spending a lot of money on books, tapes and seminars.....ALL of us should be doing that on a DAILY basis.  It's called personal development and that is the best thing in the world you can do for yourself.  So to sum it up and because of limited space to write here....tell them to GO FOR IT!!!  If you have any questions go ahead and email me and I can go into much more detail to help.  Take care and have a blessed day!
I wasn't putting down Network Marketing...sm
Simply stating where the money in Quixtar comes from. Sure, you get a bonus check every month if you sell products, but the majority of the money comes from the tools. Tapes that are made from Quixtar seminars are sold and pushed on people. If you don't get on the tool program, they don't want to help you - because they won't make money if you don't buy the tools.
Harika - marketing/converting clients
is a numbers game. You just have to keep promoting your business over and over and over again. Work on promotion for 1-2 hours per day so you don't get burned out on it.

There are many tasps out there. I see them on the banners on this board all the time. Some are basically pay as you go. The one I have is less than $100 per month with unlimited uploading and downloading. All the doc needs is a recorder or you can use a tasp with a call in system. I think the call in systems are high $ though. Nobody answer my post last week why the call in rates were so high! If you go to affiliates on the left there are tasps on there.
To me the tasps really remove the need for a middle man taking a 60% cut like the big nationals.
it all started with the VR software marketing personnel. SM
This craze started about 10 years ago and kicked into full force within the past five years or less. Someone selling the software convinced the physician practices, hospital personnel that they could save a fortune on their transcription costs. Little did they know it takes a Transcriptionist to pretty much retype the report produced by VR, and then sometimes QA/editor to check it. Now that's what I call a savings people. Now the VR systems are being utilized by our ILPs, who try to correct the errors in VR when they do not have a firm grasp on the English language...We're talking double disaster here. Let the doctors and hospital administrators think they are saving bundles on their transcription costs. How very sad and ignorant on their part.
Send letters to local offices marketing yourself. sm
Watch the want ads, and offer yourself as IC backup instead of FTs. It works!

As you pick up your accounts and back-up accounts, just do a good job and meet expectations or better.

The only drawback about your own accounts, it leaves little time to clock out and have your own life. If you can find someone else to work the accounts while you rake in the money, that is all the better.

The whole notion of a liver detoxification is just a marketing ploy and a myth.

Myth


I agree, and O'Reilly marketing his books and novelty times
a joke and sad that old folks down in fla watch it and get brainwashed, much like old people get tricked by contractors and other things. I hope I don't lose my marbles when I get old.
Nice marketing too..a bogus statement about US MTs to discredit the competition nm
nm
I'm running XP pro w/sp2 and I keep
my machine in tip top condition w/regards to antivirus, antispyware, firewall updates etc...

everything is running well except for DQS which is still lagging today..


Running
Running and cardio in general is really awesome, but make sure you are doing some weight training.  You will have faster results and not so flabby when that fat starts coming off.  Cardio will burn calories when exercising, but weight training will help burn 24 hours.  Burn the butter baby!!!
He might not know about running a
top notch company, but he knows about being a good lover. That's for sure.
They must be running more than 1 ad.
I saw the first one and now it's got the airplane.
What happens when the do get th EMR up and running
Then you won't have that account.  Sounds like they needs something fast and temporary.  Stick to your current rate.
I can see what is running, but how do you them off?
Thanks
Is DQS up and running now? nm
//
now we see who's running this
You're right.  You're best bet is to wait until payday to quit.  These people are nasty.  Do you think she thinks she can take advantage of you because you're foreign (your words, not mine)?  You obviously aren't that foreign (my words this time) or you wouldn't be able to get the job done correctly.  $10 an hour is not enough for the crap you're putting up with, and you could be doing way better.  IC is supposed to be where the money's at because you don't get benefits.  I say drop and find something better!
Running on MT
First of all, I love your little avatar!    Second, thank you so much for the weblink.  It is greatly appreciated.
It just keeps running...
but nothing on the screen...The Geek Squad said it was the internal modem that you would use for dial-up and they removed that and it started fine...now it is back to the same thing...I am thinking it is the video card as well...I am taking it back to them since I literally just got it back a few days ago...
All boards are up and running.
ll
I agree with the others about maybe running an ad in the
newspaper to see about doing private housekeeping instead of hotel housekeeping.  It pays more and there's less yuck factor.  Also, what about selling on ebay or Half.com?  I supplemented my MT income for a while selling stuff from around the house.  After that, I went to yard sales and bought books and collectibles to resell.  I did OK, but it got to the point where I had to do one or the other due to time constraints.  MT won out because I don't have to package anything or drive to the post office.
and they are running out of work
I have been switched accounts 3 times now, because mine keep running dry.  Promises, promises.
yes, and running water too.
x
Hey! Me Too. Hospital is running over! nm
xx
running a fan helps too
It drowns out the rest of the noises while everyone else is up and about.
I think they have had one running since 1996!
x
Running away fast...
Thank you as well NM, I will certainly take your advice!!!

Cheers!!!
Not running out of work

Actually there seems to be tons of work on the account I am on, but I just can't get my line count up.  I know I am doing quality work, just not quantity, and would rather quit than be fired!  It seems like for the first hour everything is great then every report I get is a different dictator.  Just can't get the hang of their Ex-Text system fast enough either.  At my other job, which is online based through FTP, I did about 300 lines/hour during my shift last night, so I am really not THAT slow :) 


I did e-mail my resignation this morning but still have not heard back...At this point, I don't even want to finish in 2 weeks, Just want to be done wasting everyone's time. 


exactly!!! They are all running factories...nm

yeah, but we do that, and they will be running an ad--sm
on here and replacing us with newbies who will gladly take the 7 cpl just for the experience. BTW, I make less than that, but gross line, and do quite well with it. gross line does make a difference. just have to work harder, I guess. I don't mind, but that is just me...not stepping on anyone's toes or looking for an arguement. JMO.
No, you'll keep running into the same (sm)

problems with Unlimited LD, regular phone service.  VOIP is Voice Over Internet Protocol.  Instead of having phone lines, you get a box from AT&T Broadband that allows you to make calls using your phone connected to the Internet.  This is a completely different part of AT&T; it's not a long distance phone plan.  Someone else mentioned Vonage, which is also VOIP.  It cut my business phone bill by about 60%.  You can use it with a C-phone, too. Here is the link to AT&T CallVantage.  Hope this helps...


http://www.usa.att.com/callvantage/index.jsp?


Running Vista
Same happened to me when I recently got new laptop with Vista. Wav pedal worked but had to have Dell go remote to install a reader for my files...I use Express Scribe. I also had to adjust my settings for the pedal.

Hope this helps.
They are running businesses SM
and a new MT is costly to train in the way you want.  As far as making sure EVERY report is 98% or better, I'm sorry but there is no medium or large company doing that.  As long as MTs are paid on production, errors are going to be made.  I think you probably need to focus your attention on the work you are doing, don't bother with other people's reports.  As for people working more than *they should be,* again, production is the key and the more an MT types, the better their paycheck is and the better the supervisor likes them. 
What anti- anything are you running?

Kind of hard to know without more information.  What antispyware and antivirus programs are you running first off?  Have you defragmented your computer?  Have you run your updates?  That is why it is good to do the things it states in that tutorial, and yes, that is not the end-all site, of course.  Like I said, others may have better ideas and sites, programs, etc.  Sometimes, the companies we work with have us download software that our operating systems will not sustain well and make them unstable.  Just a thought.  Hope this helps.  Let me know.  Talk to guys tomorrow. 


Both programs running (sm)

will make your computer run slow.  I tried One Care, didn't like it.  Also, I don't run PC Tools Spyware Doctor, just put it on when I'm finished for the day to scan computer at night.  The One Care combined with Spyware Doctor are the culprits.  Try turning them off and see what happens.  Good luck.


re running with the big dogs
that goes for ANYONE in ANY profession, if you can't do your job well, do something else! but I think your attitude of lumping all podiatrists in with a couple lousy dictators calls for an attitude adjustment! I have worked for some very intelligent good podiatrists who were also good dictators, and learned a lot from them!
Also, I have XP and he is running ME. Wasnt
x
Not running out of work.
The department is not running out of work at all. I am trained on a few other accounts as well with varying difficulty.

I will keep you updated. I'm sure if I am fired, I will be coming on here to vent, but hopefully that is never the case. I really like my job :)
5 accounts and running out of work

What's wrong is not on your end.


What's wrong is each of those 5 accounts having 17 people on each of them who have to switch back forth and maintain productivity.


 


Production and TAT improve if the MT is on one acount long enough to get a rhythm going.


 


There is also the problem of recognizing doctor's names. If 4 different doctors are mentioned in your report and you are on 5 different hospitals....well, you know where I'm going with this one.....


anyone running low on work at MQ today

These are the clowns that are running our companies!
It's no wonder the US is going down the toilet.